Service Management and Design

This M.Sc. is aimed at future leaders and managers in service based industries and focuses on the transition from product-centric to service-centric thinking.

The M.Sc. graduates in Service Management and Design

The programme is particularly relevant for manufacturing companies, however is not sector specific and would be equally relevant for roles within the public sector.

Graduates could expect to go on to work within operations management, business model development and service support strategy within any business, from local SME’s to global organisations.

Through a combination of both practice and academic rigour you will develop the skills and knowledge to be able to:

  • Understand the importance of experience and value to all stakeholders and be able to create a stakeholder map and use it to inform service design or redesign.
  • Develop awareness of excellence in service from a variety of sectors from across the globe.
  • Understand the lifecycle of service systems and have a working knowledge of tools, techniques and trends for service design and management.
  • Understanding the principles of selling services and the implications on structuring a service organisation.
  • Gain the theoretical knowledge to understand and explain the emergent behaviour of systems and recognise the importance of data, process control and measures to drive the right behaviour.
  • Appreciate costing techniques and the implications of networks of value and lifecycle cost models to make the right decisions.
  • Have awareness of information systems and enabling technologies for service.

Admission Process

The applicants should have Admission Requirements to apply for the programme

Academic Plan - SMD

Candidates for the M.Eng/M.Sc. awards must attend a minimum of 12 modules (equivalent to 24 credits) and undertake an industrial-oriented project which must be reported in the form of a dissertation.​

Each module is usually conducted over a period of five days – Saturday, Sunday, and then Friday, Saturday, Sunday of the following week. It consists of 40-45 hours of intensive lectures, tutorials, seminar, case studies, or laboratory activities.

Degree Requirements

In order to qualify for graduation, a candidate must satisfy the assessment requirements of both Chulalongkorn and Warwick Universities:

Module Requirements

Candidates must attend a minimum of 12 modules under the following conditions: – 11 Compulsory Modules (either in our Centre or overseas partner Centres)

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